About Us

You Don’t Have Time for Trial and Error. We’ve Already Done the Hard Work.

At Partner1®, we’ve helped hundreds of B2B tech companies unlock revenue by navigating one of the most complex growth levers in business: partnerships.

Whether you’re entering the U.S. market, building a scalable partner program, or activating cloud and AI partnerships with Microsoft, AWS, GCP, or NVIDIA - we’ve been there (and built some of the programs you aspire to join). Our team includes former sales and partner leaders from the world’s top ecosystems and high-growth companies.

We know exactly what works- and what wastes time - because we’ve seen both from the inside.

From startup to enterprise, B2B software to services, we deliver frameworks that accelerate co-sell success, optimize incentives, and drive profitable growth through the right ecosystems. Our clients don’t guess - they grow, fast.

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Our Team

 

Partner1  Strategic Advisors

Experience You Can’t Hire - Unless You Work With Us

Partner1’s elite team of strategic advisors includes former operators and executives from Microsoft, AWS, GCP, and some of the fastest-growing SaaS and services companies in the world. We've led partner programs, scaled cloud and AI GTM motions, and built revenue engines inside the very ecosystems you're trying to win in.

Together, we bring decades of hands-on expertise to help startups, enterprises, CSPs, MSPs, SIs, and solution partners accelerate revenue, reduce risk, and unlock growth opportunities that most companies miss.

When you work with Partner1, you don’t just get strategy - you get proven operators who’ve already done what you’re trying to do.

Juhi Saha, CEO 

Juhi Saha is one of the most sought-after growth strategists in the cloud, AI and partner ecosystem space - a trusted advisor to startups, scale-ups, and enterprise leaders navigating complex go-to-market and partnership challenges.

As Global Director at Microsoft, Juhi launched and led Pegasus, Microsoft's flagship program for scaling high-growth, VC-backed startups - unlocking hundreds of millions in marketplace and co-sell revenue for top-tier founders. She also built and scaled fintech and AI partnerships that shaped Microsoft’s GTM with strategic industries.

At Clearbit, she served as VP of Partnerships, where she architected a new partner business that generated double-digit revenue growth and played a pivotal role in the company’s acquisition by HubSpot. Her earlier executive experience at Intel and Qualcomm spanned product development, operations, and ecosystem expansion.

Today, Juhi is the CEO of Partner1 - the firm behind some of the most impactful partnership strategies in the Microsoft, AWS, and cloud AI ecosystems. She also serves as a board director and strategic advisor to fast-growing companies across fintech, AI, and B2B SaaS.

She holds a B.S. in Electrical Engineering and Computer science as well as an M.B.A. from UC Berkeley and an M.S. in Electrical and Computer Engineering from UC San Diego - a rare blend of technical depth and go-to-market leadership that allows her to connect strategy to execution and vision to revenue. Fun fact: Three of her patents run on every mobile device! 

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Maximize partner sourced revenue with Partner1

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7 x
Service-led Partners
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10 x
Software-led Partners
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400 K

Trusted by hundreds of B2B tech businesses for ecosystem growth guidance