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28

Jul, 2025

Why Partner-Led Growth breaks traditional sales models and what to do about it

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Juhi Saha

22

Jul, 2025

FY26 with Microsoft: Why the smartest partners are embracing the “Frontier Firm” mindset now

If you’re building your business in the Microsoft ecosystem, whether as an ISV/SDC (Software company...

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Juhi Saha

22

Jul, 2025

AI, Partnerships, Profitable Growth

The Real Stakes in the OpenAI–Oracle–Microsoft Triangle

Why Infrastructure Is Dead and Middleware Is the Future In July 2025, news broke that OpenAI had sig...

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Juhi Saha

25

Jun, 2025

Partnerships, Incentives and Benefits, SI Partners, Service Providers, Lead Generation, Profitable Growth

Why Services Partners Can’t Grow Alone Anymore: How Strategic Partnerships Drive Scalable, Secure Growth

Services partners, from MSPs to CSPs, VARs, and even software companies, are expected to do more tha...

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Juhi Saha

27

May, 2025

ISV, Microsoft, Incentives and Benefits, SI Partners, Service Providers

Microsoft’s Latest Partner Updates: What You Need to Know

If you’ve been feeling overwhelmed by the flurry of recent announcements from Microsoft, you’re not ...

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Juhi Saha

21

Apr, 2025

Partnerships, M&A, Profitable Growth

The Power of Ecosystem-Led Growth: Lessons from my Clearbit Journey

When I joined Clearbit as VP of Partnerships and Alliances, I entered one of the most saturated mark...

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Juhi Saha

26

Mar, 2025

ISV, Partnerships, Cloud Marketplaces, Hyperscalers, M&A, Profitable Growth

How Partnerships are the X-factor of growth - and game-changing exits

When people think about partnerships, they often focus on sales acceleration or technical integratio...

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Juhi Saha

18

Feb, 2025

How not to fail when building partner programs

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Juhi Saha
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